Are You a Hippie? Which File Extension Are You? Which Survivor of the Impending Nuclear Apocalypse Are You?
Quizzes… blogthingies… you’ve seen them everywhere. Although I often run off and checkout the latest novelty doing the rounds, I don’t usually post the results on my own blog. Partly because heck, you lot have all seen that stuff hundreds of other places before, partly because I think it clutters up the look of a blog, and partly because I don’t like to cut and paste other people’s code into my blog, without thoroughly checking it out. And mostly, I’m just too lazy to check it out! But today, I did a new quiz, and I actually considered pasting the info… and this time, I did check. And boy, am I glad. The makers of the geek, dork, nerd quiz are doing something a leetle bit naughty, something which the nice people at Google don’t look kindly upon.
Link stuffing ๐ก
Inside the tables that make up the ‘graphics’ that display how much geekier, nerdier or dorkier you or I are than others*, there are invisible 1×1 pixel images which also happen to be links to the online dating service run by the providers of the quiz. Sneaky sneaky. There are 6 of these invisible links in each slab of code that is posted into a blog. Hundreds (maybe thousands?) of blogs each providing 6 links inward to the dating service adds up to a lot of links, and should provide the dating service with a tidy little increase in their Google Pagerank (that thing which gets you listed higher up in the search results). Pagerank calculations give great importance to inward-bound links. I checked, and the site in question is indeed ranking at #1 for the particular search term they’re sneaking into blogs everywhere.
I don’t especially care that they’re getting an artificially high Pagerank – I’m not in the market for an online dating service. Most likely every other dating service on the Web is engaged in equally clandestine behaviour. I do care that they are using unsuspecting blog-authors as their weapon, however. So don’t fall for it, people! At the very least, check and understand the code you’re cutting-and-pasting into your blog. Link-stuffing might not be the worst of what you’re unwittingly putting in there.
*For the record, I’m 78% Nerd, 17% Geek and 30% Dork. You see! I always tell people I’m not really a Geek – I just like to learn, and at the moment, I happen to be learning Geekstuff!
I’m Not Ignoring You
I won’t be commenting on a number of peoples blogs anymore, it seems ๐ If you’re one of them, then I’m sorry. I am still reading, but I am not going to sign up for a Blogger account just to enable me to make comments.
I understand that you’ve switched off anonymous comments in order to block comment spam, I do. It just irritates me that Blogger require a signon for commenting. So I won’t do it.
I could add a little plug here for WordPress and its very effective default comment moderation behaviour which stops comment spam in its tracks. But of course I wouldn’t do that :giggle:
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Posted in Blog Blather
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